Why Everyone’s Wearing Pink

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In case you haven’t heard, pink is the colour of the moment right now. From sun kissed, rosy glows at Michael Kors to punchier fuchsia accents around the eyes at Peter Pilotto and Antonio Marras, there was an awash of pink shades across the spring/summer 2020 catwalks. And, if the red carpet at last month’s Golden Globe Awards is anything to go by, the colour is equally as popular with celebrities. While Priyanka Chopra complimented a berry lip with a soft pink blush, Saoirse Ronan opted for a subtle wash of rose across her eyes. But, does pink makeup work off the runways and red carpets? 

The resounding answer is yes according to A-list makeup artist Sofia Tilbury: “Pink has a huge range of tones and is universally flattering. You can go for a blue-toned pink, a peachy pink or fuchsia pink, there’s a shade for everyone.” 

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Creating The Perfect Pink Pout…

“The easiest way to make your lips look fuller and more defined is with lip liner. It also helps your lipstick last longer,” says Sofia. “I’m so excited about  the new Pillow Talk Lip Cheats in Medium and Intense. They make it so easy to blend the perfect Pillow Talk shade or pinky-nude lip in with medium to deep skin tones.” The trick to applying lip liner? Sofia recommends using your natural lip line as a guide and slightly overlining around your Cupid’s bow if you want a fuller look, before colouring in the lips and topping up with lipstick straight from the bullet. 

Accentuating Cheekbones With Pink…

Another straightforward way to embrace pinky hues is by adding a touch of the hue to your cheeks. Whether you use a classic powder or employ the makeup artist trick of blending a smudge of lipstick into the apples of your cheeks, the results will speak for themselves. Blusher is a classic makeup product that is all too often forgotten, but a creamy blush can take your complexion from dull and tired to fresh and healthy in seconds. If you don’t believe it, try using a dot of the Matte Revolution in Pillow Talk Medium on your cheeks – you’ll be amazed.

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Channelling Pink On Your Eyes…

‘Eye blush’ was a term we heard a lot backstage at this season’s shows. While the cheek-to-eye contouring seen at Jason Wu and Sies Marjan might not be a look you want to channel in the office, there is a case for accentuating your eyes with the soft hue. “Matte shades are the way to go if you’re a bit nervous with pink,” says Sofia, who wears the soft matte brown and dusky rose shades from Charlotte’s Tilbury’s Pillow Talk Instant Eye Palette every day. “I use the soft rose all over the lid, contour the crease with the brown and then add a feline flick with eyeliner.”

You can inject some instant glamour into your look for the evening by adding a layer of Charlotte Tilbury’s sparkly Luxury Eye Palette in Pillow Talk.

The Pink Makeup Essentials…

It goes without saying that Charlotte Tilbury’s Pillow Talk line-up is the perfect one-stop-shop that will fulfill your pink needs. However, it’s not the only brand launching new makeup products on this spectrum. RMS’ bestselling Luminizer is now available in a beautiful Amethyst Rose shade, which offers the most flattering, diffused glow to brow and cheekbones. Nars’ iconic Blush in Orgasm is another product that is worth having on your radar. Makeup artists have been known to use it across eyes and cheeks to bring any complexion to life.