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Enhance the eyes with luscious lashes using the Vieve Modern Mascara, a long-lasting mascara packed with nourishing ingredients designed to condition and coat the lashes.
The mascara is formulated with an intensely rich midnight black pigment for a bold eye makeup. Adding instant length, curl and volume, it is smudge-proof for long-lasting results. The mascara adds definition without clumping and can be easy removed at the end of the day.
The formula is packed with lash-loving ingredients, including vegan beeswax and vitamins C and E to encourage stronger, healthier lashes. The mascara comes with an hourglass brush for easy application to build up the required coverage. Gripping and separating each lash, it can be used on short, long, straight, curly, thick or sparse lashes to create a fuller look.
Key Benefits
- Creates buildable length, volume and definition
- Rich midnight black shade
- Smudge-proof formula
- Includes lash-conditioning ingredients
- Volumises without clumping
- Easy to remove
SKU# UK200039688
3.7
34 Reviews
Summary of Customer Ratings & Reviews
Ruby09
Location: South West
Reviews: 1
Age: 45+
Best Use: Volumising
Skin Tone:: Fair
Recommends this product: Yes
Really good value
I saw this advertised on Instagram and decided to try this out. This is a really good mascara, goes on easily and last well through the day without smudging. It lengthens and volumizes my thinning lashes really well and is a lovely jet black colour.. Overall it’s really good value for money and could easily pass for a higher price point.
Magda K
Reviews: 1
Age: 30-45
Best Use: Lengthening
Skin Tone:: Fair
Recommends this product: Yes
Obsessed
I've given up lash tints that's how good this mascara is. It doesn't gloop and there are no racoon eyes at the end of the day. No notes. I will definitely be buying again. I have seen some concern about flaking - I find that lashes have to be super clean, i.e., no residue from moisturiser or face wash so just good to run a bit of make-up remover before applying.
jlilyo
Location: London
Reviews: 1
Age: Under 30
Best Use: Lengthening
Skin Tone:: Medium
Recommends this product: Yes
mistaken for lash extensions!!!
I was in space nk and came across the beautiful gold mascara. I just tried it for some fun but once I had applied it I fell in love. ive used it ever since, it is a good pricing and is just insane. my lashes look so volumized, curled and stay up the whole day barely clumping or smudging. the amount of compliments I have got is insane!!!!!
evie5604
Location: London
Reviews: 1
Age: Under 30
Best Use: Lengthening
Skin Tone:: Fair
Great Length/Volume but Flakes
Love how much length and volume it gives, but I find that it flakes off and smudges throughout the day. Within a few hours, there are loads of flakes on my cheeks. It’s probably wonderful though for people who wear less makeup and not a full face. Such a shame because the packaging is beautiful.
Melissa_W00
Reviews: 49
Age: Under 30
Best Use: Volumising
Recommends this product: Yes
Really nice product
I bought this mascara as I have loved everything I own from VIEVE. Really happy with it so far! Dries quickly. The packaging is really sleek. Doesn’t give my lashes much of a curl but that’s not the point in this product so it’s not a big deal for me and I’ll just curl my lashes and see if it helps hold the curl. All in all I’m really happy with it!