Brighten blonde hair with Aveda Botanical Repair™ Purple Toning Shampoo, a haircare shampoo developed for blonde, lightened and silver hair. The shampoo works to gently cleanse the hair while helping neutralise unwanted yellow and brassy tones. The result is brighter colour that looks fresh, even and balanced, without compromising the feel of the hair.

Powered by bond-building plant technology, it helps strengthen fragile, blonde hair. Conditioning agents work to lightly moisturise, helping dry or brittle strands appear softer and smoother, while violet pigments counteract warmth for a clearer blonde tone.

Aveda Botanical Repair™ Purple Toning Shampoo is designed for all hair textures and thicknesses. This silicone-free, vegan shampoo is Leaping Bunny approved and made with naturally derived ingredients. The hair is left looking brighter, stronger and more resilient.

Key Benefits

• Designed to neutralise yellow and brassy tones
• Works to strengthen and repair fragile blonde hair
• Helps leave the hair looking brighter and salon-fresh
• Lightly moisturises for softer, smoother hair
• Silicone-free and vegan

SKU# UK200062876