8 Rare Beauty Products Our Beauty Editor Really Rates
“Rare Beauty is about celebrating your individuality,” Selena told us. “I wanted to create products that are lightweight, breathable and easy to use.” From the Rare Beauty foundation and concealer to the lipsticks and eye palette, if there was one word to sum up the range, we would choose lightweight. The formulas and shades have been expertly curated to work for all skin types and tones. And, you don’t have to be a pro-artist to apply Selena Gomez makeup. Even the Rare Beauty blush is fool-proof to use.
With an army of Selenators (Selena Gomez fans) chomping at the bit, Selena Gomez makeup was always going to be a sell-out success, but there’s more to Rare Beauty than lip gloss and foundation. The Rare Impact Fund is at the heart of the brand and is dedicated to not just raising awareness for mental health illnesses but ensuring that people have access to the resources they need. Rare Beauty donates 1% of all sales to the Rare Impact Fund and partners with various corporate companies and initiatives to help make a real difference.
Why We Love Selena Gomez' Makeup Line, Rare Beauty
We’re not going to beat around the bush, we’ve yet to try Rare Beauty product that we don’t like. The range has next-level textures, the pigments are strong, the packaging is chic and feels luxe. Perhaps what has stood out to us more than anything though, is that this feels like a really well thought out makeup range and the mental health message behind the brand feels genuine rather than token. With the Rare Impact Fund at the forefront and product names like With Gratitude Dewy Lip Balm and Stay Vulnerable Melting Blush, this is a beauty brand with a heart.
Our 8 favourite Rare Beauty products
Rare BeautySoft Pinch Liquid Blush, $23.00
Ask a Selenator which product you should try first and we’re willing to bet that they’ll suggest this Rare Beauty blush. The Soft Pinch Liquid Blush isn’t a runny, gloopy mess of pink that leaves a sticky streak across your cheeks, it glides on and melts into your skin, leaving nothing but a hint of a flush. The beauty of this formula is that you can layer up the lightweight, gel-like texture for a stronger finish too.SHOP NOW
Rare BeautyPerfect Strokes Universal Volumizing Mascara, $13.00
The Perfect Strokes Universal Volumizing Mascara is an everyday essential for anyone who won’t leave the house without mascara. With a narrow brush that is ever-so-slightly curved, you’re able to reach each lash effortlessly without getting mascara around your eyes.SHOP NOW
Rare BeautyLiquid Touch Weightless Foundation, $37.50
The Rare Beauty foundation is one of the most talked about products in the range and for good reason. Available 48 shades, this medium coverage foundation feels more like a serum. While the applicator brush allows you to dot the formula onto skin where needed, we found that blending in it with a makeup brush gave the best results. What we love most is that you can layer this foundation if you need more coverage in specific areas without it looking cakey or heavy.SHOP NOW
Rare BeautyLiquid Touch Brightening Concealer, $27.50
Lightweight in texture, but not in coverage, the Liquid Touch Brightening Concealer has the same serum-like feel as the foundation. It’s also available in the same 48 shades as the foundation to make shopping simpler. We’ve used it to brighten dark circles and conceal blemishes and redness and have no complaints.SHOP NOW
Rare BeautyStay Vulnerable Melting Blush, $27.50
There is a Rare Beauty blush for everyone. We’d describe the Stay Vulnerable Melting Blush as more of a cheek tint. Similar to the liquid blush, it offers a wash of natural-looking colour, but it has a creamier texture. Again, you can build this up for a bolder look, but we found it looked best as a sheerer flush – almost like a glow from within.SHOP NOW
Rare BeautyStay Vulnerable Liquid Eyeshadow, $24.50
If you’re someone who gravitates towards beige and brown tones, you should explore the Stay Vulnerable Liquid Eyeshadows. From a subtle nude to a punchy berry hue, the colour palette is chic but fun and the liquid-to-powder formula is highly pigmented and super easy to apply. We swipe on with the brush and then blend in with our fingers. Our favourite shade at the moment is Nearly Apricot.SHOP NOW
Rare BeautyWith Gratitude Dewy Lip Balm, $13.65
The Gratitude Dewy Lip Balm is one of those products that you’ll use everyday without even realising. The formula is infused with a nourishing botanical blend that leaves lips feeling soft and smooth, while the eight shades are super flattering and wearable.SHOP NOW
Rare BeautyWarm Wishes Effortless Bronzer, $19.95
The balmy cream bronzer gives your skin a gorgeous, healthy looking finish. Think sun-kissed glow rather than sparkly shimmer. We recommend gliding it across your cheeks and nose where the sun would naturally hit your face for subtle finish.SHOP NOW