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Prevent eye makeup from creasing, fading or smudging with Milk Hydro Grip Eye Primer, an eye primer that provides an ideal base for eyeshadow and concealer. Natural optical blurring powders give the formula a soft-focus effect while helping to blur the look of fine lines.
Crafted with 93% naturally derived ingredients, this eye primer contains blue agave extract, which helps to lock eye makeup in place for up to eight hours. Hyaluronic acid and hemp-derived cannabis seed extract help to hydrate the eye area, while niacinamide and aloe water provide additional moisture.
With an invisible finish, Milk Hydro Grip Eye Primer is suitable for all skin tones and types. Vegan and cruelty-free, this makeup product contains no parabens, oil, alcohol, silicone, fragrance or gluten.
Key Benefits
- Creates a smooth base for eye makeup
- Helps to prevent creasing, fading and smudging
- Works to blur the look of fine lines around the eyes
- Suitable for all skin tones and types
- Vegan and cruelty-free
- Invisible finish
SKU# UK200035977
1. Apply a thin layer onto clean eyelids, under-eyes, and inner corners, then blend with fingertips.
2. Allow formula to dry down completely to activate grip before applying eye makeup or concealer.
3. Can be used with powder and cream formulas.
TRACKED DELIVERY €5
Free when you spend €50
Receive your order in 5-7 working days* (Please note, during Sale periods and promotional offers this may take up to 7 working days).
EXPRESS DELIVERY €9
Free when you spend €120
Receive your order in 1-2 working days
We ship worldwide! Find out more about our shipping options on our delivery page.
4.0
13 Reviews
Summary of Customer Ratings & Reviews
Aether
Location: London
Reviews: 14
Age: 30-45
Skin Tone:: Very Fair
Recommends this product: Yes
My favorite eyeshadow primer
I’ve tried so many different eyeshadow primers over the years, and this is my favorite. I will preface it with the fact that it’s definitely not as long-lasting as some others, but it doesn’t bother me because it still does what I need it to do. It’s both talc and aluminum free, which is so hard to find, and I never have issues with blending my eyeshadow on top, which is something I’ve experienced with other primers.
Purple haze
Location: Merseyside
Reviews: 15
Age: 30-45
Skin Tone:: Medium
Recommends this product: Yes
I keep coming back for more
I like to wear a full coverage concealer each day. I have oily mature skin so this can be challenging and full coverage can start to sit in fine lines. I love milk make up complection products so I decided to give this a try. It works wonders as a primer under the eyes for concealer. I have found it works best with medium-full buildable concealer rather than light medium thinner consistency. I will keep repurchasing as it is an integral part of my makeup routine.
User danica
Location: Uk
Reviews: 1
Age: Under 30
Skin Tone:: Fair
Recommends this product: Yes
Love
I love this primer. It helps make my makeup last all day and really brightens my under eyes. I like to use this a few minutes before I apply any of my concealer. Otherwise it sometimes leaves a slightly sticky feeing to my makeup. I would recommend this to anyone who wears makeup and wants it to last ages. I will most definitely be repurchasing and trying all the other products from the brand.
Katyp212
Reviews: 19
Age: 30-45
Skin Tone:: Fair
Not sticky as expected
Given this product is part of milk makeup’s hydro grip line of products, I thought it’s would be a gripping eyeshadow primer, and therefore grip onto eyeshadow. However, when I put this over my eyelids and blended out, I found it to have a greasy, slippy finish. A few times I used it my eyeshadow creased when usually it doesn’t. Perhaps I need to try leaving it time to set down, and it may work better.
Gracesalton
Reviews: 66
Age: Under 30
Best Use: Lengthening
Skin Tone:: Fair
Recommends this product: Yes
Really good
I love this primer. It helps make my makeup last all day and really brightens my under eyes. I like to use this a few minutes before I apply any of my concealer. Otherwise it sometimes leaves a slightly sticky feeing to my makeup. I would recommend this to anyone who wears makeup and wants it to last ages. I will most definitely be repurchasing and trying all the other products from the brand.