The Buying Team’s Stand Out Beauty Launches Of 2022
Hourglass
Phantom Volumizing Glossy Balm, £ 36,00“Hourglass launched its Phantom Glossy Balm in spring, and it has been a permanent fixture in my makeup bag ever since. It feels like a balm but offers the finish of a lip gloss without any of the stickiness. ‘Trace’ and ‘Haze’ are my go-to shades day-to-day, but I’m looking forward to trying out the punchy red of ‘Thrill’ for the party season.” – Abbey Parkinson, Assistant Buyer
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JVN Hair
Complete Instant Recovery Serum, £ 12,00“If you battle with flyaways and frizz and haven’t tried JVN Complete Instant Recovery Serum, then you absolutely need this haircare product in your life. Jonathan Van Ness nailed this formula; it’s hydrating yet so super light it doesn’t weigh your hair down.” – Helena Drozd, Fragrance, Suncare and Haircare Buyer
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Rare Beauty
Soft Pinch Liquid Blush, £ 24,00“We knew that Selena Gomez’s beauty brand would be successful, but I don’t think any of us were prepared for just how successful it was going to be. The Soft Pinch Blush has been a top seller since February, ‘Happy’ in particular, and I can’t see this changing any time soon.” – Julie Philip, Makeup Buyer
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Summer Fridays
Sheer Skin Tint, £ 42,00“Does anyone wear full coverage foundation anymore? Since Summer Fridays launched its Skin Tint, I have been hooked by the featherlight texture and healthy, natural-looking finish. It’s called a skin tint, but I’d say it’s very similar to a tinted moisturiser and it is perfect for anyone wanting to tap into the no makeup makeup look.” – Michelle Tulley, Assistant Buyer
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NATURIUM
Multi-peptide Moisturizer, £ 21,00“Space NK has had a lot of really good skincare launches this year, so it was quite hard to pinpoint just one launch. I think for me, it would probably be Naturium. I really love what the brand’s doing, I think Susan Yara is fabulous and I’ve enjoyed trying out the different products. They’re ingredients based, but they’re fully formed formulas, so I don’t have to play skin chemist in my bathroom. My current favourite is this moisturiser, but I implore you to go and explore the full range.” – Victoria Wiseman, Senior Buyer
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Melanin Haircare
Multi-Use Softening Leave In Conditioner, N/A“We launched Melanin over the summer, but I’d been speaking to the brand for at least six months prior and have been using this leave-in conditioner for over a year now. It’s become a permanent fixture in my haircare routine and is genuinely game-changing for textured hair.” – Charlotte Giddeon Powell, New Brands Buyer
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