Our Buyers Share Their Must-Have Products

Best New Beauty Launches September 2026
Creating your dream beauty collection has never been easier with standout launches from our buyers' favourite brands. This week, they're ecstatic about newness from NARS, Augustinus Bader, Creed and more. If you fancy a new serum, night cream, mascara or fragrance, you're in the right place.

Best New Products For September 2026

01

Nars

Notorious Mascara, N/A

“You should definitely invest in NARS' new argan oil-infused mascara. It's completely clump-free and resists smudging or flaking, while keeping each lifted and lengthened lash in place all day." - Sam

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02

Kiehl's

1CC COLLASHOT SERUM, N/A

“I'm a long time Kiehl's fan and a massive fan of this new plumping serum. If you're after smooth, plump, bouncy skin, this collagen-boosting formula is the one for you." - Louise

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03

Uni

24-Hour Body Serum, N/A

“If you want to take your body care routine one step further, do it with UNI rain. Its scent is inspired by the calm after a tropical downpour while the formula works to exfoliate and hydrate for brighter, smoother skin." - Lucy

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04

Creed

Iris Debonair Eau de Parfum, N/A

"Any lavender fan will be over the moon with Creed's latest fragrance. Bergamot, iris and absinthe make for an elegant floral blend, with the notes sourced from French and Britain." - Nicole

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05

Virtue

Healing Gloss, N/A

"Gone are the days where a keratin treatment means a trip to the salon. This simple in-shower gloss keeps your hair soft and smooth with a brilliant shine. It's an absolute must in my routine now." - Nicole

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06

Augustinus Bader

The Overnight Restorative Cream, N/A

"Augustinus Bader's new night cream has been nothing short of transformative. It feels so nourishing and luxurious while working to replenish moisture, calm redness and improve your skin's density, firmness and radiance." - Abbie

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07

Fenty Beauty

Pro Filt'r Fluid Flex Foundation, N/A

“We all remember how popular Fenty's first foundation was and this latest formula was crafted with community feedback in mind. There are 50 shades to explore with a natural, blurred finish. I cannot wait." - Sam

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