She can

Meet the brand founders whose passion it is to inspire, empower and celebrate you.

Industry Experience

We asked our female founders to share the lessons they've learnt from running their own business and how they would describe their journey in just three words.

Claire Vero

Claire Vero

Founder Of Aurelia

What’s Been Your Biggest Challenge?

“Explaining the probiotics has always been a challenge as it’s such a new concept in skincare, so we created an animation to help tell our story and show how probiotics work within the skin to protect, restore and balance.”

Can You Describe Your Journey In 3 Words?

“Resilience, Integrity, Confidence”

Shop Aurelia
Laura Mercier

Laura Mercier

Founder Of Laura Mercier

What’s Been Your Biggest Challenge?

“I’ve learnt that running a business is a constant roller coaster of ups and downs in terms of satisfaction in what you do. Sometimes the disappointment reaches discouragement, frustration, even anger, but then sometimes great things happen and you bounce back. The important thing to remember is that you must push to see the positive and then success and good things will happen.”

Can You Describe Your Journey In 3 Words?

“Intention, Energy, Communication “

Shop Laura Mercier
Jen Atkin

Jen Atkin

Founder Of Ouai

What’s Been Your Biggest Challenge?

“Trust. I’m all about hiring people and trusting them to do things they need to do, the way they need to do them.”

Can You Describe Your Journey In 3 Words?

“Scary, Hectic, Inspiring”

Shop Ouai

Ideas & Inspirations

FIND OUT MORE

The Best Part Of My Day

FIND OUT MORE