Why You Need Selena Gomez's Lip Oil

Rare Beauty Soft Pinch Lip Oil Review | Space NK
The resurgence of Y2K fashion has inevitably had a knock-on effect on the beauty world, with one signature look that’s come back with a bang – glossy lips. There’s a new way to channel this Y2K beauty trend though. Enter lip oils, a now must-have lip product for those in the know.

With her finger on the pulse, of course Selena Gomez is tapping into the glossy lip trend. The singer, actress and superwoman’s latest offering, via her bestselling brand Rare Beauty, promises to hydrate and gloss lips. Given the runaway success of the Liquid Touch Weightless Foundation and Soft Pinch Liquid Blush, I decided to reembrace the gloss and take on the mighty task of testing Rare Beauty’s Soft Pinch Tinted Lip Oil.

I tried Selena Gomez’s lip oil every day for a week, here’s everything you need to know.


As its name and very pretty packaging indicate, Rare Beauty’s Soft Pinch Tinted Lip Oil takes inspiration after the brand’s sell-out liquid blusher. There are eight very wearable shades in a variety of pinks, roses and browns (and three of which match some of the blusher’s most popular names) – Hope, Wander, Happy, Joy, Serenity, Honesty, Affection and Delight. It’s formulated with jojoba and sunflower seed oil to provide a steady dose of hydration.


Now, I must be honest – I’ve been slightly hesitant about lip oils. I adore lipstick in all its shape and forms – but lip oils? Having grown up in the nineties and noughties and ‘experienced’ the early days of lip gloss (if you know, you know), I haven’t been in any rush to revisit a glossy lip look. But, if there is anyone who can help me get over this aversion, it’s Selena – especially after spotting videos of her on social sporting some gorgeously glossy lips.

I’m happy to say that I did not feel like I was going back to my teen days when putting on the Rare Beauty Soft Pinch Tinted Lip Oil – I liked how fresh, youthful and plump it made my lips look. In fact, it almost got me questioning if avoiding gloss and shine for so many years had been a mistake. Also, it not only looked fresh, but felt super refreshing on the lips from the get-go.

Rare Beauty Soft Pinch Lip Oil Swatch | Space NK

As my lips are always drying out, I did wear it mostly with lip balm which didn’t seem to interfere with the formula. I also wore it on top of one of my Rare Beauty Kind Words Lipstick, € 23,00 (the shade Serenity worked wonders with Bold) and Rare Beauty Lip Soufflé Matte Lip Cream, € 16,10.

And stickiness? Well, that is luckily a thing of my lip gloss past as this gel formula didn’t get into any fights with my hair and stayed put for a good part of the day. As someone who loves a good colour payoff when it comes to lip products, I was pleased to see that this lip oil really does deliver pigment (especially if you do two coats).

While I definitely wouldn’t say the Rare Beauty lip oil has the same durability as a lipstick, I only found myself topping it up after snacks and meals rather than every time I drank anything. The gloss finish fades over time, but it leaves a nice tint that I was happy to roll with.

Rare Beauty Soft Pinch Lip Oil Swatch | Space NK


If you’re already a seasoned fan of lip oils, you will love Rare Beauty Soft Pinch Tinted Lip Oil, € 22,00. It sits comfortably on lips, looks pretty on its own, layers well over other lip products and leaves a nice tint after a few hours of wear. If you’re someone who naturally gravitates towards a lip gloss, but are keen to try something a little more hydrating, I think this is a really good option as it gives you a high shine finish while treating your lips too.

After a week of trialling Selena Gomez’s lip oil, I’ll most likely be using it as a lip topper moving forwards. I love definition and colour on my lips, pairing it with a lip liner or over lipstick was my favourite look. As we move into summer, I think the glossy lip trend is really going to come into its own and this lip oil is going to be become a firm favourite.

Most importantly, I can confirm the aversion to glossy lips has successfully been lifted.

More from Selena Gomez’s beauty brand

Selena Gomez hasn't just conquered the lip category, the beauty brand founder has created some impressive base and eye products in a range of shades to cater to all skin tones. The Rare Beauty Positive Light Under Eye Brightener, € 26,00 is the perfect kind of coverage for both made-up and no makeup days and helps to lift dark circles.

For unprecedented glow, there’s Rare Beauty Positive Light Liquid Luminizer, € 30,00, which we recommend pressing onto the tops of cheekbones. Then, of course, there are the ‘no introduction needed’ Rare Beauty Soft Pinch Liquid Blush, € 25,00, which seems to sell out every time we restock. Our favourite shade is Happy, a soft delicate pink that mimics a natural flush. And to set it all in? You’ll need Rare Beauty Always An Optimist 4-in-1 Mist, € 16,00.

Read More

Review of Rare Beauty's Luminizer and Highlighter
Rare Beauty Liquid Touch Foundation Review
Rare Beauty Liquid Blush Review
Rare Beauty Positive Light Under Eye Brightener Review
Posted: Monday, 27 March 2023

More From Inside Space

Beauty Packaging: Decoded IN FOCUS

Beauty Packaging: Decoded

Read Now
Our Verdict On Charlotte Tilbury's New Collagen Superfusion Face Oil MOST WANTED

Our Verdict On Charlotte Tilbury's New Collagen Superfusion Face Oil

Read Now