UK200031988

Drunk Elephant

C-Firma Fresh Day Serum

د.إ 343,00
  • In Stock

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New Formulation!

The new C-Firma is designed to be mixed by you - just once, which means it's never exposed to the air. This keeps the formula super fresh and maximises the potency of its delicate (but powerful) ingredients.

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Worth 343 NDULGE points

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NDULGE
Worth 343 NDULGE points

Sign up to our complimentary loyalty programme, NDULGE and make shopping with us even more rewarding.

  • Earn 1 point for every £1 you spend
  • For every 100 points earned, receive a £5* reward to spend on your next purchase (in-store and online)
  • *Rewards balance converted to United Arab Emirates dirham.
  • As part of our community you’ll enjoy exclusive privileges such as a birthday gift every year and event invitations. Plus, enjoy unlimited double points in your first month.

Please note we are unable to ship Drunk Elephant products to Australia, New Zealand, Canada, Hong Kong, Singapore, Philippines, South Korea and Malaysia.

Firm and brighten the complexion with Drunk Elephant C-Firma™ Fresh Day Serum, a potent skincare treatment packed with powerful antioxidants and essential nutrients. Helping to improve the signs of photo-ageing, it contributes towards a radiant, more youthful complexion.

This hydrating serum is formulated with 15% L-ascorbic acid, 0.5% ferulic acid and 1% vitamin E, along with pumpkin ferment extract and sodium hyaluronate crosspolymer. It works to dissolve dead cells while also helping to defend against the effects of pollution and UV-generated free radical damage.

Drunk Elephant C-Firma™ Fresh Day Serum is free from essential oils, silicones and fragrance. Its ingredients are best used when fresh, and the formula should be refrigerated after first use to preserve effectiveness.

Hint: Mix it with A-Passioni™ during the daytime for even greater protection against UV-generated free radical damage, plus better glow-boosting and skin-firming benefits.

Key Benefits

  • Potent vitamin C serum enriched with minerals and nutrients
  • Contains 15% L-ascorbic acid, 0.5% ferulic acid and 1% vitamin E
  • Enriched with pumpkin ferment extract and sodium hyaluronate crosspolymer
  • Powerful antioxidants promote a brighter, more youthful complexion
  • Helps to defend against damage caused by pollution and UV-generated free radicals
  • Cruelty-free

SKU# UK200031988

WATER/AQUA/EAU, DIMETHYL ISOSORBIDE, ASCORBIC ACID, LAURETH-23, GLYCERIN, TOCOPHEROL, LACTOBACILLUS/PUMPKIN FERMENT EXTRACT, SCLEROCARYA BIRREA SEED OIL, DIPOTASSIUM GLYCYRRHIZATE, GLYCYRRHIZA GLABRA (LICORICE) ROOT EXTRACT, VITIS VINIFERA (GRAPE) JUICE EXTRACT, FERULIC ACID, PHYLLANTHUS EMBLICA FRUIT EXTRACT, CAMELLIA SINENSIS LEAF EXTRACT, LACTOBACILLUS/PUNICA GRANATUM FRUIT FERMENT EXTRACT, PROPANEDIOL, GLUCONOLACTONE, SODIUM HYALURONATE CROSSPOLYMER, SODIUM HYALURONATE, ORYZA SATIVA (RICE) BRAN EXTRACT, GLUTAMYLAMIDOETHYL IMIDAZOLE, TETRAHYDROBISDEMETHOXYDIFERULOYLMETHANE, TETRAHYDRODEMETHOXYDIFERULOYLMETHANE, TETRAHYDRODIFERULOYLMETHANE, PENTYLENE GLYCOL, CAPRYLHYDROXAMIC ACID, LEUCONOSTOC/RADISH ROOT FERMENT FILTRATE, SORBIC ACID, PHENOXYETHANOL, SODIUM BENZOATE, CAPRYLYL GLYCOL, CHONDRUS CRISPUS (CARRAGEENAN) EXTRACT, ETHYLHEXYLGLYCERIN.
Pour all of the liquid serum base into the vial containing the 15% l-ascorbic acid powder. Screw the pump onto the top of the vial and shake for one minute until the powder dissolves fully. Bubbles will form—that’s OK! Next, insert the vial into C-Firma’s opaque outer container with the pump facing to the left until it snaps into place. Your C-Firma™ Fresh Day Serum is ready to use!

Once mixed, C-Firma™ will stay fresh for six months. No need to refrigerate.

Warning: Mix only as intended. Avoid contact with eyes.

Suggested use: In the morning, apply one pump to a clean, dry face, neck, chest, and backs of hands, or mix it into your daily Drunk Elephant skincare smoothie. Don’t forget to top it off with sunscreen.

UK STANDARD DELIVERY £4
Free when you spend £20
Delivery within 2-4 working days.* (Please note, during Sale periods and promotional offers this may take up to 7 working days).

UK NEXT DAY DELIVERY £5
Free when you spend £100
Order before 8pm Monday - Friday, and receive your order the next working day. Orders placed over the weekend or on UK Bank Holidays will be processed the next working day**

EUROPEAN TRACKED DELIVERY £5
Free when you spend £40
Receive your order in 5-7 working days to European countries.

EUROPEAN EXPRESS DELIVERY £8
Free when you spend £100
Receive your order in 1-2 working days to European countries.

Our EU Promise:
We pay all taxes and duties on orders to the EU (excluding Spain). Or receive your order for free. Find out more here

US TRACKED DELIVERY £5
Free when you spend £40
Receive your order in 7-11 working days to the United States

US EXPRESS DELIVERY £10
Free when you spend £100
Receive your order in 1-2 working days to the United States

INTERNATIONAL TRACKED DELIVERY £5
Free when you spend £40
Receive your order in 7-14 working days to rest of world countries.

GIFT WRAPPING
If you'd like to send your order as a gift, we can add a beautiful finishing touch with our gift wrap. Choose complimentary gift wrap at checkout.

Drunk Elephant is committed to using only ingredients that either directly benefit the skin’s health or support the integrity and effectiveness of their formulations.


When formulating their products, the brand focuses on biocompatibility, pH levels, and safety, always making sure that the active ingredients are at efficacious levels and support skin’s acid mantle.

Reviews
Summary of Customer Ratings & Reviews
Average Customer Ratings
Overall
4.4
1 - 5 of 31 Reviews

DonnaLouise83

null

Reviews: 1

1/1/70

C-Firma Fresh Serum

I’ve been using this as my primary vitamin c for a few years now and absolutely love it. It’s really helped brighten my skin and leaves it looking glowing. I recently picked up the new formulation and love it even more, this helps the formulation so much more. Will continue to use!

Best Use: Redness

Recommends this product ✔ Yes

Helpful?

IndiOllie7

Edinburgh

Reviews: 1

Age Under 30

Skin Type: Sensitive

Gender Female

1/1/70

Favourite vitamin C product

I love this product. I loved it before the reformulation, and found it was effective for me, but I am really happy that the brand addressed the stability issues. The serum itself is less viscous, which some people who found the original too sticky will like. I personally liked the thickness of the original serum but now I'm just compensating by using a moisturiser on top before SPF. Mixing the liquid into the powder is a bit finnicky, and it is a bit annoying trying to get the powder to dissolve completely. But it is the first time I've used this product where the serum was actually completely clear from the beginning, so I'm looking forward to seeing what results I get now that the stability has been improved with this mix in method.

Best Use: Redness, Uneven Skin Texture, Brightening

Recommends this product ✔ Yes

Helpful?

Shellevs

Wales

Reviews: 16

Age 45+

Gender Female

1/1/70

Excellent value

I’ve bought many different items off drunk elephant the old and new version. Both are very nice but I do like the new one little bit more because it last longer and excellent value for money. Would definitely recommend people to purchase this item. Good on sensitive skin no harsh chemicals.

Best Use: Hydration

Recommends this product ✔ Yes

Helpful?

LouLou27

West Yorkshire

Reviews: 410

Age 30-45

Skin Type: Oily

Gender Female

1/1/70
TOP 25

Great new formula

I have been using Drunk Elephant’s C-Firma Day Serum for years and I have always loved it but this new formulation is even better. I can now be sure that the serum has not oxidised as I can mix it on the first day of use. The new serum is also less sticky than the previous formulation. It makes my skin brighter and more glowy and helps minimise acne scars. This is a fantastic product that is a key part of my morning skincare routine.

Best Use: Uneven Skin Tone, Anti-Pollution, Brightening

Recommends this product ✔ Yes

Helpful?

elenalda87

Greece

Reviews: 34

1/1/70

Drunk Elephant - C-Firma Fresh Day Serum

this is a lovely highly absorbant serum! i mix it with hydra b or protini and love the result as my usually oily skin reacts greatly with this smoothie. the new formula ensures the products freshness and it is very easy to mix! this is a must for my daycare skin routine! highly recomended!

Recommends this product ✔ Yes

Helpful?
1 - 5 of 31 Reviews