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Regain control of difficult to manage hair with the Virtue Smooth Shampoo, a soothing haircare treatment for medium to thick hair. This cleansing formula is designed to de-frizz and moisturise each strand to create a shine-rich result.
This product is formulated with Alpha Keratin 60ku™, a protein that replicates human keratin to heal and revive damaged locks. Gotu kola, a versatile herb from India, helps fortify the hair and produce a glossy effect. For protection against the frizz-inducing effects of humidity, phospholipids work to smooth out unruly hair.
To use, dispense a penny-sized amount of Virtue Smooth Shampoo, then work into a lather with a little water before applying to wet hair. Massage in thoroughly, working right to the ends, then rinse away.
Key Benefits
- Designed for medium to thick hair
- Safe to use on colour-treated hair
- Enriched with fragrant elements of lavender and mint
- Free from phthalates, parabens and sulphates
- Cruelty-free product
SKU# UK200023390
4.5
281 Reviews
Summary of Customer Ratings & Reviews
Michelle D.
Reviews: 1
Finally!
I have very thick, straight but frizzy hair. I mean, FRIZZY! After using every product I could find, I tried Virtue because I'm a huge Jen Garner fan. If she's is promoting it, I felt comfortable at least trying it. Thanks to a Deals & Steals offer on GMA, I was able to get several products half price to try. The combination of Smooth Shampoo & Conditioner, Healing Oil and 6-in-1 Styler is the best for my crazy hair! So glad I found Virtue. I also appreciate being able to purchase travel sizes for the road. There are many products so get help choosing the right ones for you. Worth every penney.
Originally posted on: VIRTUE
Angie L.
Reviews: 1
My favorite
This is my favorite shampoo. My hair is so much healthier since using the virtue products
Originally posted on: VIRTUE
Kathleen L.
Reviews: 1
Wonderful Shampoo
Thick, rich and cleans well without leaving hair dried out and frizzy.
Originally posted on: VIRTUE
Harshi G.
Reviews: 1
it is good but the
it is good but the smell is too light! I also want my hair to be straightened and volumized. also could you reduce the price of the shampoo?
Originally posted on: VIRTUE
Beth B.
Reviews: 1
Smoothing
My hair likes this smoothing shampoo. Expensive but it lasts a little goes a long way.
Originally posted on: VIRTUE
