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By Terry

Eye Base Prime to Fix

12ml | SKU# MUK200014773

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Show your true colours with By Terry Eye Base Prime to Fix, the eyelid primer that optimises eyeshadow performance.

Eyeshadow of all kinds (cream, loose or pressed powder) looks remarkably better on a smooth, even eyelid. Put a dab of Terry de Gunzburg´s professional primer onto each eyelid and smooth it in with the fingertips to fill in fine lines and create a crease free, uniform layer. The primer can also be used alone as a natural eye brightener because it eliminates discoloration to make the eyes look rested and illuminated.

Its ultimate design incorporates Colour Enhancer technology with anti-migration powders and a hydra-smoothing plant complex to improve eyeshadow hold and colour intensity. Eyeshadow does not clump, crease or fall off, and the primer´s superfine transparent pigments ensure rich, vivid hues with an impeccable finish.

By Terry Eye Base Prime to Fix is an eyelid primer that maximises eyeshadow performance by improving wear and colour and ensuring a smooth, impeccable finish.
Key Benefits:
  • Balances and corrects eyelid surface texture
  • Smooths over fine lines
  • Eyeshadow goes on smoothly and easily
  • Improves eyeshadow hold and colour intensity
  • Long-lasting
  • Can be used alone
How to Apply

Smooth onto fingertips before applying eye colour products.

Use the product by itself on tired eyes to remove any discolouration for rested soothed eyes.

Product Features
Format: Cream

Free on all orders, over £40
Delivery within 2-4 working days.* (Please note, during Sale periods and promotional offers this may take up to 7 working days).

Free on all orders over £70*
Order before 5pm, and receive your order the next working day.**

Order before 5pm, and receive your order on the morning of the next working day.**

Order before midday (Monday to Friday only) and receive your order by 6pm the same day. Only available for central London postcodes (check the map here).

Order before 2pm on the preceding Friday, and receive your order before 12pm the following Saturday.**

Order before midday and collect your order for free from your chosen store in 2-5 days.
Read more about our Click & Collect service.
Click and Collect orders can not include Pre/Back order items, these must be ordered separately.

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If you'd like to send your order as a gift, we can add a beautiful finishing touch with our gift wrap. Choose complimentary gift wrap at checkout.

*This option is available for all UK Mainland addresses, excluding the Scottish Highlands and other parts of Scotland.

About By Terry
Terry de Gunzburg wanted to bring the same luxury and standards that underpin haute couture to the world of makeup and skincare – that's when By Terry was born.

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What other customers think
Eye Base Prime to Fix is rated 2.9 out of 5 by 7.
Rated 3 out of 5 by from Just ok I am converted to shadow primers and found the Nars one to be really effective and keeps shadow from creasing or smudging. My eyes were a bit irritated so decided to try this in case I had developed an allergic reaction to Nars. My eye didn’t improve after using this and it is actually less good. It’s a nice product to apply but really doesn’t help eyeshadow to stay in place which is the whole point. Back to Nars I think!
Date published: 2019-08-13
Rated 3 out of 5 by from Okay but expensive I bought this as I had previously had the By Terry Hyaluronic eye primer, which I much prefer. This doesn't feel as hydrating. I don't think my eye make up stayed on any better than usual ( I was using By Terry Ombre Blackstar with a shadow on top) but I do have very oily skin so eye make up doesn't last on me .
Date published: 2018-10-07
Rated 5 out of 5 by from Like the brightening effect I bought this after a By Terry make-up artist used it on me in a Space NK store. I know it is not universally loved but it works for me. I actually often wear it alone (or with just eyeliner) as I find it gives a nice brightening effect and opens up my eyes a bit. I think the Nars primer is more effective at preventing smudging and creasing, but there are days when I prefer this as it has different properties and it's a pleasant product to use.
Date published: 2018-04-11
Rated 2 out of 5 by from Not for me... I have very dry eyes and this type of eye primer just wrinkles up within seconds of application. My friend, who has oily eyelids, adores it. I have to use a moisturising primer, and I’ve only ever found one. So I’d recommend this product if you’ve combo/oily skin, but not dry.
Date published: 2018-02-16
Rated 1 out of 5 by from not worth it I tried this eye primer 6 months ago and after trying it on 5 times I gave up. I usually do not even use primer as my eyelids are not greasy but for special occasions I use it to be sure my eye make up lasts. I already tried eye primer from Nars (very good staying power), too faced (extremely good staying power) and Tom Ford (good staying power) with all of them I was really happy. But I thought I could give my eyes a little more eye care benefits with this primer. I do not know if it was more gentle to my orbital area than the other primer, but the main issue (giving my eye make up staying power) was clearly missed. I think that even without primer my eye makeup holds better that with the byterry primer. It just made my eye makeup melt away.
Date published: 2016-05-17
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