These Are The Launches Our Buyers Are Most Excited About
Working months ahead, our buyers have already come up close and personal with the newest beauty products – and these are some of the superstars that have caught their attention. Our Head of Skincare Shannon Monteith, Junior Skincare Buyer Rebecca Herritty and Assistant Skincare Buyer Amber Sargeant have been busy road testing the latest formulas that will revitalise and brighten our complexions (and bodies!) for the warmer months, our Head of Makeup Suze College and Makeup Buyers Julie Philip and Samantha Timson know what will spruce up our makeup bags, and our Seasonal Assistant Buyer Imogen Sinfield has all our fragrance and haircare needs covered.
Keep scrolling to explore our buyers’ favourite new beauty products for April and May 2024…
Best New Product Launches For April And May
Beautyblender
Beautyblender - Limoncello, £19.50“My makeup collection is never complete without a BeautyBlender – it really is one of the best beauty tools in the business. If you agree with me, you’re in luck because there’s a new BeautyBlender on the scene! It’s yellow, zesty and cheery, and like the original we all know and love, it helps you get a flawless base. The only downside? It will want to make you book a holiday to the Amalfi coast immediately…” – Suze
SHOP NOWThe Ordinary
Retinal 0.2% Emulsion, £15.20“The Ordinary has done it again! This serious power player is for vitamin A lovers who already know their way around retinol and its older, more potent sister, retinaldehyde. So, if you’re ready to tackle signs of ageing, dark spots and skin texture with a powerful – yet stabilised – form of vitamin A, you’re going to love this formula. Just stick to nighttime application and always, always wear sunscreen the following morning!” – Amber
SHOP NOWRare Beauty
Mini Soft Pinch Liquid Blush, £14.00“Our makeup prayers have been answered – Rare’s bestselling blushes (and highlighters!) are finally available in adorable mini sizes. I’m guilty of owning a few too many full-size Rare blushes, but these minis are such a great option if you’re travelling (and perhaps struggle to get all your beauty essentials through security!). Or, if you’re keen to try a new shade and don’t want to commit to the bigger size, a mini is the perfect way to test the waters!” – Julie
SHOP NOWHair by Sam McKnight
Cool Curls Refresh & Revive Mist, £28.00“There’s something so effortless about Sam McKnight’s hair heroes. Not only do they leave your hair looking groomed and glossed, but they also look good! I’m especially excited about this mist because it’s for the cool girls with curls and offers so many solutions. You can use it on hair wash day to get gorgeous, frizz-free definition, or you can use it in between washes to give curls and coils a little refresh. Plus, it’s super lightweight and smells divine.” – Imogen
SHOP NOWCaudalie
Vinoperfect Brightening Micropeel, £25.00“I started using this ahead of its launch and let me tell you, I’m obsessed. Firstly, I love that it requires minimal effort, you literally leave it on for only 30 seconds. Perfect if you prefer a stripped back routine or want great results fast! Then there’s the texture – despite having ‘peel’ in its name, it’s foamy and doesn’t irritate in the slightest! Most importantly, my complexion has been feeling smooth and looking bright. It’s a must-try.” – Shannon
SHOP NOWRMS Beauty
ReDimension Hydra Bronzer, £33.00“I’m praying summer is around the corner, and as much as I would like to rely on the weather for a sun-kissed look, I’m not taking any chances. This gorgeous new bronzer delivers such a lovely, seamless and glowing finish. It glides on skin so smoothly it almost feels like a cream and I love that it’s been formulated with jojoba oils and other botanicals for extra skin nourishment.” – Samantha
SHOP NOWJuliette Has A Gun
Juliette EDP, £25.00“I love Juliette Has A Gun’s fragrances – they’re just full of personality and spark. This new scent very much embodies that. It sort of returns to and honours the original muse that started it all, Shakespeare’s Juliette, but, of course, with a super contemporary twist. Its dark cherry, pink pepper, jasmine and tonka bean notes make it warm, sensual, flirty and romantic – and I’ll be honest, the red bottle just makes it all the more amazing!” – Imogen
SHOP NOWYouth to the People
Retinal + Niacinamide Youth Serum, £64.00“Personally, I think vitamin A and niacinamide is a match made in skincare heaven, especially if you need help with uneven skin texture, blemishes, fine lines and wrinkles. This serum can do it all – from plumping, smoothing and brightening skin to reducing stubborn acne scars, it’s a no-brainer if you’re already accustomed to retinal. Believe me when I say it will elevate your PM routine. Just remember to begin using it once a week.” – Rebecca
SHOP NOWThis Works
Perfect Body Vit C Glow, £38.00“I think most of us by now are very familiar with the superstar ingredient vitamin C, and how it helps us brighten and smooth our complexions. So, really it only makes sense to make use of the wonders of vitamin C on our bodies too. This cream has been formulated with a 2% dose of vitamin C, as well as hyaluronic acid and vitamin B12 – it’s a mighty trio that will soften, rejuvenate and help you glow all over.” – Shannon
SHOP NOWREAD MORE
• Our Review Of The New Rare Beauty Luminous Powder Blsuh• The Best Shampoos for Every Hair Type • Is Cream Bronzer Better Than Powder?
• Our Review of DedCool's Milk Layering + Fragrance Enhancer • This Is How To Use Vitamin C In Your Skincare Routine
• How To Get The Best Body Glow This Summer