UK200027293

Aveda

Shampure Nurturing Shampoo

250ML

£16.50
  • In Stock

3.7
(88)
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NDULGE
Worth 17 NDULGE points.

Sign up to our complimentary loyalty programme, NDULGE and make shopping with us even more rewarding.

  • Earn 1 point for every £1 you spend
  • For every 100 points earned, receive a £5 reward to spend on your next purchase (in-store and online)
  • As part of our community you’ll enjoy exclusive privileges such as a birthday gift every year and event invitations. Plus, enjoy unlimited double points in your first month.

Cleanse and nourish hair with Aveda Shampure Nurturing Shampoo, a rich, weightless shampoo that contributes to longer lasting nourishment for locks. Its fragrant, calming scent is derived from a blend of twenty-five different flower and plant essences, which uplift and calm both mind and soul.

This shampoo is formulated with 95% naturally derived ingredients, including Abyssinian seed oil and annatto seed extract. It gently cleans the hair from root to tip, imparting improved softness and shine as it lathers. Its bouquet of floral extracts only adds to the calming experience.

Aveda Shampure Nurturing Shampoo is cruelty-free and its packaging is responsibly sourced and recyclable as far as possible, while its manufacturing is undertaken with sustainable wind power.

Key Benefits

  • Soothing shampoo that helps to cleanse and nourish locks
  • Made with 95% naturally derived ingredients
  • Features twenty-five different flower and plant essences to create calming scent
  • Contributes towards improved hair strength, shine and smoothness
  • Cruelty-free

SKU# UK200027293

WATER\AQUA\EAU , AMMONIUM LAURYL SULFATE , COCAMIDE MIPA , PROPANEDIOL , BABASSUAMIDOPROPYL BETAINE , CRAMBE ABYSSINICA (ABYSSINIAN) SEED OIL , BIXA ORELLANA (ANNATTO) SEED EXTRACT , GLYCERIN , PEG-60 ALMOND GLYCERIDES , POLYSORBATE 80 , POLYQUATERNIUM-10 , SODIUM CHLORIDE , CITRIC ACID , FRAGRANCE (PARFUM) , LINALOOL , GERANIOL , CITRONELLOL , BENZYL BENZOATE , LIMONENE , SODIUM PHYTATE , BENZOIC ACID , PHENOXYETHANOL , POTASSIUM SORBATE , SODIUM BENZOATE , ANNATTO (CI 75120) 
Massage into wet hair. Rinse. Follow with shampure™ nurturing conditioner.

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Free when you spend £20
Delivery within 2-4 working days.

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Free when you spend £100
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RETURNS
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Unopened product can be returned for a full refund or exchange within 28 days of purchase with proof of purchase.
Opened or used products that you are not completely satisfied with can be returned for an exchange within 28 days of purchase with proof of purchase.

Inspired by ancient art of Ayurveda, Aveda’s plant-powered, naturally derived haircare collection helps you achieve healthy, glossy looking hair. The high- performance formulas are 100% vegan and ingredients are sustainably sourced.

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Total:
Reviews
Summary of Customer Ratings & Reviews
Average Customer Ratings
Overall
3.7
1 - 5 of 88 Reviews

maisha98

Reviews: 1

Age Under 30

Gender Female

What is your hair length? Long

Hair Type: Damaged

16/05/2022

too heavy

This made my hair look and feel dirty. Maybe if you have very dry hair you’ll like it, but for oily scalps and dry ends it wasn’t great. Even on days where my scalp hadn’t even got greasy yet, this shampoo was still too heavy and oily for my hair. Would not recommend or repurchase.

Helpful?

Manxcat

Location: isle of man

Reviews: 1

Age 45+

Gender Female

What is your hair length? Medium

Hair Type: Dry

23/03/2022

Lovely soothing shampoo

I use this in between my repair shampoos as a way to 'balance' the condition of my scalp and it seems to be working. Aveda shampoos are always lovely but I find my hair gets used to a shampoo if I use it exclusively and then doesn't seem to work as well. By alternating with a mild shampoo like this, I get the benefits of the repair shampoo and this one without my hair getting jaded. It is a softening, mild shampoo that leaves my hair clean and slightly moisturised. I think if used it all the time my hair would start to get a light build up but by using it on and off it is perfect for me.

Recommends this product ✔ Yes

Helpful?

Dorset dumplin

Location: Dorset

Reviews: 1

17/02/2022

Love this shampoo

really leaves my hair soft and silky and I'm no spring chicken. My local hairdresser uses Aveda products and I was impressed been using it now for about 3 years .

Recommends this product ✔ Yes

Originally posted on: aveda.co.uk

Originally posted on: aveda.co.uk

MT

Location: Yorkshire

Reviews: 1

17/02/2022

Shampure

Change the formula back it's terrible now, will not buy again.

Originally posted on: aveda.co.uk

Originally posted on: aveda.co.uk

TALYHO

Location: London

Reviews: 1

04/02/2022

Barely Lathers

This product smells nice, but otherwise it's hard to find anything redeeming. It isn't cheap and it barely lathers. This means I have to use 5 times as much of an already expensive product. I end up with greasy patches in my hair because the shampoo hasn't spread across my whole scalp. To make matters worse I find my hair gets greasy within 24hrs of washing with the product - almost three times as quickly as my cheap Boots shampoo. I have always respected the Aveda brand, and the conditioners are great but they really need to reconsider this product

Originally posted on: aveda.co.uk

Originally posted on: aveda.co.uk

1 - 5 of 88 Reviews