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Living Proof

Prime Style Extender by Living Proof

148ml | SKU# MUK200010058

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Perfect and smooth hair strands with regular use of Prime Style Extender by Living Proof, a hair styling product that helps extend the life of hair styles meaning fewer touch-ups and longer time between shampoos.

Powered by Living Proof’s patented Healthy Hair Molecule, OFPMA, Prime Style Extender provides an optimal foundation for other products so it can be used alone or layered under other stylers. Weightlessly repelling dirt and oil, it contributes to keeping hair cleaner for longer.

Suitable for all hair types Prime Style Extender by Living Proof is silicone free and safe and formulated for colour and chemically-treated hair.

Prime Style Extender by haircare specialists Living Proof helps extend the life of any hair style so there’s more time between shampoos and less need for touch ups in between.
Key Benefits:
  • Helps extend the life of hair styles
  • Longer time between shampoos and time-consuming touch-ups
  • Provides foundation for other products
  • Can be used alone or layered under other stylers
  • Weightlessly repels dirt and oil
How to Apply
  • On clean, damp hair, generously apply Prime, coating hair from roots to ends.
  • Comb through and style as usual.
  • Prime is so perfecting is can be used alone, yet so weightless it can be used under your favorite stylers.
  • Delivery

    Free on all orders, over £40
    Delivery within 2-4 working days.* (Please note, during Sale periods and promotional offers this may take up to 7 working days).

    Free on all orders over £100*
    Order before 8pm Monday - Friday, and receive your order the next working day. Orders placed over the weekend or on UK Bank Holidays will be processed the next working day**

    2 HOUR DELIVERY Free for a limited time*
    Receive your order within 2 hours from a local store**
    Order by 4pm - find out more here
    *Service is normally £8 or free when you spend £100
    **Service will show at checkout if eligible

    Order before midday and collect your order for free from your chosen store in 2-4 days.
    Read more about our Click & Collect service.
    Click and Collect orders can not include Pre/Back order items, these must be ordered separately.

    Delivered instantly by email, Free Delivery

    If you'd like to send your order as a gift, we can add a beautiful finishing touch with our gift wrap. Choose complimentary gift wrap at checkout.

    *This option is available for all UK Mainland addresses, excluding the Scottish Highlands and other parts of Scotland.

    About Living Proof
    Haircare and styling products that utilise patented lab-developed technology to improve hair health over time, delivering stronger, glossier locks.

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    What other customers think
    Prime Style Extender is rated 4.1 out of 5 by 36.
    Rated 5 out of 5 by from Smooths hair and holds style The Living Proof Prime Style Extender does what it says. Its a freshly scented cream that can be used after washing before you style or blow dry your hair and it helps maintain whatever way you choose to style your hair. It smooths out any frizzy areas too and makes hair that tangles easily a lot more manageable. I only use a very small amount and I apply from midway down to the roots, I have very fine hair and most products make my roots greasy as the ends of my hair are much drier. This works great for me If I straighten my hair it helps to set the style and it wont frizz up as fast in damp or humid conditions. If I add waves if helps maintain the wave. I have not really noticed it extending time between washing but I don't need to wash my hair very often normally. It does keep my hair looking fresher or that just styled look for longer. Also works great to add a tiny amount to dry ends if they have frizzed up. I would really recommend especially for fine hair.
    Date published: 2020-05-13
    Rated 3 out of 5 by from Great idea but didn’t work for me This sounded great and I really wanted to love it as I usually only wash my hair once a week so thought this could really help me out but it made my hair feel dry at the ends and greasy at the roots, I actually ended up giving it away because it’s not something I’d of tried again.
    Date published: 2020-03-04
    Rated 1 out of 5 by from Meh! I love Living Proof products and regularly re-purchase their dry shampoo and volume spray. The idea of a product that might extend the time between washes for my fine hair was very appealing. Unfortunately I'm struggling to find much to love about this. It feels heavy, even with the smallest amount. The smell however is wonderful as with all LP products. Waste of money
    Date published: 2020-02-14
    Rated 4 out of 5 by from Nice finishing cream I tend to be pretty low maintenance when it comes to haircare. I use this as a finishing cream when my hair is damp (or to refresh ends the next day). Only slight concern is the plastic-y residue that collects at the top of the nozzle which makes you wonder exactly what it would do if you didn’t wash it out fully!
    Date published: 2020-01-22
    Rated 5 out of 5 by from Great for fine hair I have super fine hair that gets greasy quickly. I wash it daily but before I started using Prime it would be greasy by around 5pm. Now it lasts all day & actually looks a little thicker I think. I apply a small amount to damp hair and either blow dry straight or let it dry in natural waves. It’s lightweight and not greasy in anyway & just helps my hair feel fresher, it’s hard to explain but if you have fine hair give it a try!
    Date published: 2019-04-23
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