Primer

One of the original skincare and makeup hybrids, face primer is often the unsung hero of our makeup routines. Our advice? Never underestimate the power of a primer. From evening out your skin tone, minimising the look of pores and helping your makeup look last longer, to keeping your complexion hydrated and more, primer is that one post-skincare step that can make all the difference. Makeup artists love the NARS primer and the Charlotte Tilbury Flawless Filter is ideal for a smooth and radiant canvas. We love the sculpting REFY Primer and pore-perfecting Hourglass Primer, too, and our edit has them all...

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Filter

65 Results
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In stock only
VIEVE
£10.50 - £48.75
25% OFF
Charlotte Tilbury
£29.25 - £39.00
FREE GIFT
25% OFF
192 sold today
Face Primer: Glow And Sculpt
REFY
Price reduced from £24.00 to £18.00
25% OFF
Hyaluronic Hydra Primer
By Terry
Price reduced from £45.00 to £33.75
25% OFF
79 sold today
Hydro Grip Primer
Milk Makeup
£11.70 - £22.75
35% OFF
56 sold today
Wonderglow Face Primer
Charlotte Tilbury
£12.00 - £30.00
FREE GIFT
25% OFF
ReEvolve Radiance Locking Primer
RMS Beauty
Price reduced from £43.00 to £32.25
FREE GIFT
25% OFF
49 sold today
Hydro Grip Makeup Setting Spray
Milk Makeup
£13.00 - £22.75
35% OFF
19 sold today
Pure Canvas Primer Hydrating
Laura Mercier
£15.05 - £26.60
30% OFF
17 sold today
Light Reflecting Hydrating Primer
Nars
Price reduced from £38.50 to £26.95
FREE GIFT
30% OFF
Hydra Prime SPF50
Anastasia Beverly Hills
Price reduced from £39.00 to £29.25
25% OFF
ReEvolve Radiance Locking Primer Refill
RMS Beauty
Price reduced from £34.00 to £25.50
FREE GIFT
25% OFF
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Your Questions, Answered

The first step in your makeup routine, a face primer is a base product that preps skin for makeup and acts as a film of protection between your skin and foundation.

Makeup primer can do lots for your makeup and your skin! From creating a smooth canvas for makeup to helping your foundation last longer, minimising the appearance of pores and keeping skin hydrated for hours on end, you’ll find there’s a primer for every makeup need as well as skin type and concern. For lasting hydration, Milk Makeup Hydro Grip Primer is a sure win. To conceal redness or fine lines and wrinkles, try the iconic Hourglass Primer.

The texture of a primer often resembles a moisturiser or serum, which is why it’s best to apply it with your fingers. A few minutes after your moisturiser (or SPF if you’re using it during the day), start by applying a pea-sized amount on the centre of your face and blend it outwards – focusing on areas like your T-zone or anywhere you have concerns. Allow it to set for a minute or two before applying the rest of your makeup.