Fine Lines & Wrinkles
Discover targeted solutions for fine lines and wrinkles. Featuring high-performance ingredients like retinol, hyaluronic acid and peptides to boost collagen and support your skin's natural renewal process, this edit spotlights the most effective skincare for plumper, firmer-looking skin. Build a routine tailored to your skin with a hand-picked selection of cleansers, serums, moisturisers and SPF.
Your Questions, Answered
Wrinkles form as collagen, elastin and hyaluronic acid levels naturally deplete with age, leaving skin thinner, drier and less resilient. This process is accelerated by external factors including UV radiation, smoking, pollution, dehydration and poor sleep. Repetitive facial movements like frowning and squinting can also lead to expression lines over time.
The most effective way to prevent wrinkles is to wear SPF 30 or higher every day and to seek shade or wear a hat during prolonged sun exposure. Staying hydrated and maintaining a skincare routine with proven ingredients like retinol, vitamin C and NAD+ will also support skin's long-term health and resilience.
Keeping skin hydrated with ingredients like hyaluronic acid and peptides can help reduce the appearance of forehead lines. Introducing a retinol serum into your routine will also boost cell turnover and, with consistent use, help visibly smooth your skin's surface.
You can help reduce the look of under-eye wrinkles with a retinol eye cream to help plump, firm and smooth your eye area.
