Sol de Janeiro
Brazilian Joia Strengthening & Smoothing Shampoo

295ML

Name: Brazilian Joia Strengthening & Smoothing Shampoo
Brand: Sol de Janeiro
SKU: UK200026333
Availability: InStock
Rating: 4 (308 reviews)

Brazilian Joia Strengthening & Smoothing Shampoo, , large, image1

Brazilian Joia Strengthening & Smoothing Shampoo, , large, image2

Brazilian Joia Strengthening & Smoothing Shampoo, , large

¥194

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Bring the secret of Brazilian beauty to the hair with the Sol de Janeiro Brazilian Joia Strengthening & Smoothing Shampoo, a nourishing shampoo designed to gently cleanse locks and leave them healthy and restored.

Utilising patented SOL Seal Technology™, the Sol de Janeiro Brazilian Joia Strengthening & Smoothing Shampoo will help restore and smooth the strands. Infused with plant-based keratin microbeads, the shampoo targets damaged areas and split ends, helping to fuse them and prevent further damage.

Building up into a creamy lather, the shampoo feels indulgent on the hair as well as leaving it fragranced with the iconic Cheirosa ’62 fragrance best known from Sol de Janeiro’s Brazilian Bum Bum Cream. Enjoy hair that smells delicious and glows with a vibrant shine.

Key Benefits

Reduces frizz
Free from sulphates and parabens
Safe to use on colour-treated hair
Suitable for all hair types and textures
Cheirosa ’62 fragrance includes notes of pistachio, almond, slated caramel and vanilla

SKU# UK200026333

AQUA (WATER/EAU), SODIUM COCOYL ISETHIONATE, COCAMIDOPROPYL BETAINE, PARFUM (FRAGRANCE), SODIUM C14-16 OLEFIN SULFONATE, ACRYLATES COPOLYMER, TOCOPHEROL, ALGIN, COCO-GLUCOSIDE, SORBITAN OLEATE, CARRAGEENAN, CHITOSAN, MAURITIA FLEXUOSA FRUIT OIL, HELIANTHUS ANNUUS SEED OIL, EUTERPE OLERACEA (AÇAÍ/AÇAÏ) FRUIT OIL, BERTHOLLETIA EXCELSA SEED OIL, COCOS NUCIFERA (COCONUT/NOIX DE COCO) OIL, CHAMOMILLA RECUTITA FLOWER EXTRACT, THEOBROMA GRANDIFLORUM (CUPUAÇU) SEED BUTTER, ASTROCARYUM MURUMURU SEED BUTTER, HIBISCUS SABDARIFFA FLOWER EXTRACT, CAPRYLIC/CAPRIC TRIGLYCERIDE, COCAMIDE MIPA, COCONUT ACID, GLYCOL STEARATE, SODIUM ISETHIONATE, GUAR HYDROXYPROPYLTRIMONIUM CHLORIDE, XANTHAN GUM, GLYCERIN, CITRIC ACID, SODIUM CHLORIDE, SODIUM HYDROXIDE, SODIUM BENZOATE, MAGNESIUM CHLORIDE, MAGNESIUM NITRATE, METHYLISOTHIAZOLINONE, METHYLCHLOROISOTHIAZOLINONE, BENZYL BENZOATE, BENZYL SALICYLATE, BUTYLPHENYL METHYLPROPIONAL, COUMARIN, LIMONENE, YELLOW 5 (CI 19140), YELLOW 6 (CI 15985)

Apply a generous amount to wet hair and massage as luscious lather builds. Rinse and repeat, as desired. Follow with Brazilian Joia™ Strengthening + Smoothing Conditioner for maximum benefits.

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Sol de Janeiro is Brazil's most exciting new beauty export and the creator of the internationally acclaimed Bum Bum Cream. The brand brings Brazilian beauty secrets worldwide with its luxurious products and addictively delicious fragrance.

Reviews

Rated 3 out of 5 by Noora from OK This shampoo made my hear feel clean at least, but other than that it really doesn't feel like it's anything special. I used it till the end, and I never had any major problems with it, but I just have other shampoos that are more hydrating, and that I prefer more.

Date published: 2021-07-23

Rated 5 out of 5 by Sabz55 from LOVE THE WHOLE RANGE AND SCENT! I've conditioned my hair to only tolerating Briogeo products but I had to buy this as I love the Bum Bum scent. This doesn't irritate my scalp at all and my hair feels lovely afterwards. The scent is to die for and clings to the hair nicely. I give it 4 stars for the price and because I think my Briogeo does a bit more for my hair.

Date published: 2021-07-14

Rated 5 out of 5 by Kandygirl from god sent im going through post partum hairloss and my hair is an absolute disaster not to mention greasy all the time. i was at SNK knightsbridge and the SA there had the most gorgeous hair. i had to ask her what she was using and she pointed me in the direction of sol de janeiro shampoo. it smelt heavenly!!! one wash and my hair was hydrated, less frizzy and honestly i dont need to heat style my hair anymore because everything sits the way it should. the smell doesnt linger on my head which is sad but it lingers on my husbands hair! i have since repurchased the shampoo again and the conditioner

Date published: 2021-07-10

Rated 5 out of 5 by dezide from Smells delicious but does nothing I love the scent of the shampoo and was looking forward to using it as previous products from the brand have never disappointed. I didn't feel like it did anything for my hair. If anything, I felt my hair was a little dryer. It's now sitting in my guest bathroom for anyone to use a backup shampoo. Would not recommend or repurchase.

Date published: 2021-07-04

Rated 4 out of 5 by Binky13 from Smells & feels amazing I’m so happy I purchased this to try as I’m loving how soft & shiny my hair looks. First impressions - I thought wow this smells amazing & after washing my hair I can get whiffs of the scent & it’s like you’re wearing perfume. I’m really happy with purchase. I’m only giving it 4 star because price wise it’s a little dear however I would still repurchase & recommend.

Date published: 2021-06-30