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Innovative Hourglass, one of the most sought-after cruelty-free makeup brands...
Innovative Hourglass, one of the most sought-after cruelty-free makeup brands, creates next-gen skincare and luxury vegan beauty products. You’ll find active skin products and radiant, transformative colours in textures you can’t wait to apply. Cutting-edge formulas and high-quality ingredients work in tandem to produce a range of coveted products.
About The Brand
Launched in 2004, Hourglass beauty has always championed a commitment to animal welfare without compromising on the performance of their products. Having been completely vegan since December 2020, they believe that integrity and beauty should be synonymous, which is why the vegan, cruelty-free brand donate 1% of their annual profits from their website to the Nonhuman Rights Project.
Who Is It For
Hourglass Cosmetics is for the luxury beauty lovers out there, who desire high-performance products that tick the vegan, cruelty-free boxes too. It’s not just the quality formulas that draw in a crowd, but the brand’s commitment to opulent packaging too.
Why Space NK Loves
Our beauty editors love Hourglass Cosmetics’ innovative and pioneering spirit, which is focused on bringing customers the very best quality, a wide array of products and long-lasting formulas. They used their trailblazing attitude to create Confession™ Red 0 – a vegan red lipstick that uses a patent-pending replacement for carmine – which became an instant success.
