The Best JVN Haircare Products For Your Hair Type

The Best JVN Haircare Products For Your Hair Type
PSA: Jonathan Van Ness’ haircare brand, JVN has arrived in the UK and is available exclusively at Space NK. The target market is everyone and Jonathan has made sure that his debut beauty brand has the wow-factor and some. With three specific wet lines, including Embody, Nurture and Undamage, and four styling products, Jonathan has drawn on his experience as a hair stylist to ensure JVN has a solution for every haircare concern.

“JVN allows everyone that uses it to find their best hair self, feel beautiful, and show the world that they can look better than ever, while being confident in their choice to bring clean beauty to their hair,” Jonathan told us exclusively.

Who Is Jonathan Van Ness and What Is JVN?


If you don’t watch Netflix’s hit show Queer Eye you might be confused by all the excitement around JVN. Jonathan Van Ness is an award-winning TV personality, bestselling author, podcast host, hair stylist and now, founder of a game-changing hair brand. While Jonathan might be best known as a member of the Queer Eye’s Fab Five which hit the silver screen in 2018, his TV career started five years earlier when he starred in the web series Gays of Thrones. Currently, Jonathan hosts and executive produces his own Netflix series, Getting Curious, alongside launching JVN Hair.

Over the years, Jonathan has used his platform to support and raise awareness for LGBTQIA+ communities and the issues they face on a day-to-day basis. One of the projects he advocates for includes The Trevor Project, a foundation that helps provide information and support to young LGBTQ people around the clock. It’s safe to say that


Why We Love JVN

Jonathan Van Ness has taken the guesswork out of finding the right shampoo and conditioner for your hair. The brand’s three categories are easy to navigate and a dream to use with heavenly ingredients, textures, and scents. For example, if your hair is a little finer than you might like you would opt for Embody Daily Volumizing Shampoo and the accompanying conditioner. The entire range is vegan-friendly, sulphate-free, colour-safe and sustainable.

Hemisqualane is the hero ingredient across the range, which is unlikely to be a surprise to anyone who follows Jonathan and is aware of his love for Biossance, a beauty brand that also champions squalane. What’s the difference between hemisqualane and squalane? Well, hemisqualane is essentially a healthy silicone that’s made from sustainably sourced sugarcane. It helps to strengthen hair and give it a healthy glossy finish.

JVN Hair was made with everyone in mind and while we’re willing to bet you’d enjoy using any of the products, we’ve rounded up our favourites and outlined which ones are best for certain hair types.

Our Favourite Products From Jonathan Van Ness’ Hair Range

01

JVN Hair

Nurture Hydrating Shampoo, £ 14,40

If You Have Dry, Frizzy Hair…
Nurture is the hydrating range from JVN Hair. While finer locks can use the shampoo and the accompanying conditioner, JVN Hair Nurture Hydrating Conditioner, £ 14,40, we’ve found that thicker hair types, including textured hair, see the best results. Packed full of hemisqualane and hydrating aloe vera, this creamy formula cleanses your hair and scalp without stripping it. We love the uplifting citrusy, fruity scent too.

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02

JVN Hair

Embody Daily Volumizing Shampoo, £ 14,40

If You Have Fine Hair & Want Extra Lift…
While Nurture is focused hydration, Embody is all about volume. Yes, you still get the hit of nourishing hemisqualane, but your hair will also be treated to a shot of caffeine and aloe leaf juice to stimulate and hydrate your scalp. The formula lathers up and gives your hair and scalp a deep cleanse to bolster shine and remove any excess oil or product that could hinder volume. Don’t forget to try JVN Hair Embody Daily Volumizing Conditioner, £ 14,40 too.

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03

JVN Hair

Undamage Strengthening Shampoo, £ 14,40

If You Colour Or Chemically Treat Your Hair…
Undamaged should be the go-to range for anyone who regularly colours their hair. Both the shampoo and the JVN Hair Undamage Strengthening Conditioner, £ 14,40 are formulated with hemisqualane, jojoba esters and ceramides to feed dry, damaged hair with the necessary nutrients to improve resilience and strength. It’s also a great range to opt for if you’re stressed out because our hair, skin and nails are often the last areas to receive nutrients.

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04

JVN Hair

Nurture Deep Moisture Mask, £ 16,80

If You Need Something Stronger Than Conditioner…
The Nurture range also includes a rich, creamy hair mask to provide extra TLC when your hair is feeling particularly dry. Again, all hair types can use the Deep Moisture Mask, but you’ll really notice the difference if your locks are in need of some serious TLC. Those with finer hair should focus the treatment on dry ends, while medium-to-thick hair types could massage it into the mid-lengths and ends. We recommend leaving it on for as long as possible before rinsing to allow the hemisqualane-infused formula to really work its magic.

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05

JVN Hair

Complete Air Dry Cream, £ 7,20

If You Want To Banish Frizz…
For us, this is the hero of the range and the product that really highlights the attention to detail and thought that Jonathan Van Ness has applied to JVN. Hemisqualane, chia seed and linseed extract and moringa seed oil come together if this whipped cream to help hydrate, smooth and soften hair. It eliminates any hint of frizz without weighing down your hair, leaving it with a greasy slip or giving it an unnatural crunch. Start with a pea-size amount and massage it into wet or damp hair and leave to dry or use a hairdryer with the diffuser on.

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06

JVN Hair

Complete Instant Recovery Serum, £ 20,00

If You Want To Hide Split Ends…
We like to think of the Complete Instant Recovery Serum as a lighter version of the Complete Air Dry Cream, although thick and textured hair types will also notice a difference using this formula. The gel-like serum helps to smooth and soften locks, minimising frizz and sealing hair to give a glossy finish. Hemisqulane might take centre stage ingredients wise again, but this clever serum also employs the strengthening powers of niacinamide and charged lemon protein, which boosts shine and protects from environmental stress. We love the refreshing and uplifting scent of this styling product almost as much as the smoothing results.

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07

JVN Hair

Complete Pre-wash Scalp Oil, £ 20,00

If Your Scalp Is Feeling Dry & Itchy…
Most of us by now are aware that a healthy scalp is essential for strong, glossy, healthy hair and Jonathan Van Ness might have created the dreamiest scalp oil we’ve ever come across. For best results and minimal fuss, section your hair and dispense a couple of drops along your parting lines, before massaging in. Leave the oil on for around 10-to-15 minutes and then shampoo as usual. This weekly, or monthly treatment depending on your hair type and thickness, helps to nourish your scalp and erase any dry, itchy patches.

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08

JVN Hair

Complete Nourishing Shine Drops, £ 16,80

If You Want To Boost Your Shine…
Glass hair is a big trend right now and these nifty, rose-hued drops offer a speedy way to achieve the high-shine look. With a feather-light texture, this hydrating drops feature both hemisqualane and squalane to smooth and hydrate hair. Simply add a few drops into your hands and massage into hair from the mid-lengths to ends and embrace the shine.

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Posted: Tuesday, 01 March 2022

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