Female Founders Share Their Beauty Heroes For IWD

Female Founders Share Their Beauty Heroes For IWD
The beauty industry might have more female founders than most, but it is still plagued with the same gender disparities as other industries. There might be more female founded beauty brands than most, but C-suite positions are still largely occupied by men. Rather aptly, the theme for International Women’s Day 2022 is #BreakTheBias with the UN calling for ‘gender equality for a sustainable tomorrow’.

Within the beauty industry there are plenty of women to celebrate on Tuesday 8th March 2022, who have been championing environmental causes and pushing a sustainable agenda. From Hourglass’ Carisa Jane who has worked tirelessly to ensure the brand’s makeup formulas are fully vegan without comprising on colour pay-off and longevity – this is no mean feat when we’re talking about red lipstick. Then there’s the likes of Rosie Huntington-Whiteley and Miranda Kerr; both mothers, both models, and both female founders of beauty brands that promise to use the finest botanical ingredients encased in refillable packaging.

While the beauty industry isn’t where it needs to be in terms of gender equality and there is still a long way to go to make it as sustainable as possible, there is a lot to celebrate on International Women’s Day 2022. We wanted to give a shout out to some of our favourite female founders and ask them to share the beauty product that empowers them…


Silk Pillowcase - Queen Standard, £51.00

“I love this silk pillowcase as it helps me to get a restful night’s sleep which means everything to my overall health and confidence. Not only does it feel luxurious, but it also helps to protect my skin and hair while I sleep.” - April Gargiulo, founder of Vintner’s Daughter


Atelier Cologne

Clémentine California Cologne, £33.00

“Beauty goes way beyond just the way you look. I love so many scents, but my favourite right now has to be this refreshing citrus fragrance from Atelier Cologne.” - Jamie Kern Lima, founder of IT Cosmetics


By Terry

Hyaluronic Hydra Foundation SPF30, £53.00

“This foundation is really hydrating thanks to the inclusion of hyaluronic acid and it leaves my skin looking and feeling super luminous, which always makes me feel better about myself.” - Kate Somerville, founder of Kate Somerville



Geranium Leaf Body Balm, £29.00

“I have really dry skin, so I never skip body cream. Aesop’s Body Balms hydrate and nourish without leaving greasy finish and they all smell divine.” - Sonia Hully, founder of Nailberry


Living Proof

PhD Dry Shampoo, £10.00

“This dry shampoo is an absolute must-have for me as my hair is fine, straight and can get oily at the roots. It gives instant volume and that freshly washed feeling in seconds. I keep the mini size in my handbag at all times.” - Sunday Riley, founder of Sunday Riley


Sarah Chapman

Skinesis Overnight Facial, £62.00

“How my skin looks really does impact my overall self-confidence and if there is one product that makes a different, it’s this treatment. l put it on before I go to sleep and always wake up with brighter, healthier looking skin.” - Margaret Dabbs, founder of Margaret Dabbs



Brown Sugar Body Polish, £35.00

“After a long day, I use this body polish in the shower, or I treat myself to a gentle foot scrub to release any aches and tension. Not only does it leave my skin feeling soft, but the invigorating citrus scent helps to bolster my mood.” - Charlotte Mensah, founder of Charlotte Mensah



Vanish Airbrush Concealer, £34.00

“This is by far my favourite confidence-boosting beauty product as it instantly brightens under my eyes and makes me feel more pulled together.” - Anita Kaushal, founder of Mauli Rituals


Kora Organics

Turmeric Brightening and Exfoliating Mask, £45.00

“This mask smoothes, polishes and brightens and I love that the results are immediate. I use it in the shower every morning as an exfoliating scrub. When I need a deeper treatment I leave it on for a few minutes.” - Miranda Kerr, founder of Kora Organics


Read More

How Handle Recycles Your Beauty Products
5 Easy Ways To Make Your Beauty Routine More Sustainable
Discover The Latest New Beauty Products Our Buying Team Recommends
11 Beauty Buys You Can Recycle With Handle
The Beauty Buys Bringing Brand Founders Joy
Posted: Monday, 08 March 2021

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