IN FOCUS

We explore the latest beauty trends and skincare ingredients with some help from the experts.

407 Articles
IN FOCUS

What Are The Strawberry Girl and Tomato Girl Makeup Trends?

And why is TikTok obsessed with fruit-inspired looks?

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IN FOCUS | What Are The Strawberry Girl and Tomato Girl Makeup Trends?
IN FOCUS

How To Tap Into TikTok's Latte Makeup Trend

Here's how to create the look

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IN FOCUS | How To Tap Into TikTok's Latte Makeup Trend
IN FOCUS

What Is Mascara Cocktailing?

We delve into TikTok's favourite new makeup trend

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IN FOCUS | What Is Mascara Cocktailing?
IN FOCUS

Mineral vs Chemical: What's The Best SPF For You?

We decode the two types of sunscreen

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IN FOCUS | Mineral vs Chemical: What's The Best SPF For You?
IN FOCUS

How To Give Yourself A Facial Massage

Including expert tips from FaceGym

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IN FOCUS | How To Give Yourself A Facial Massage
IN FOCUS

How To Shape Your Brows Like A Pro

We've answered all your brow questions

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IN FOCUS | How To Shape Your Brows Like A Pro
IN FOCUS

The 'Everything Shower' Trend Explained

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IN FOCUS | The 'Everything Shower' Trend Explained
IN FOCUS

How To Reapply Sunscreen Over Your Makeup (Without Ruining It!)

We've got all the tips

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IN FOCUS | How To Reapply Sunscreen Over Your Makeup (Without Ruining It!)
IN FOCUS

How To Fix Fake Tan Mishaps Fast

Your fake tan cheat sheet

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IN FOCUS | How To Fix Fake Tan Mishaps Fast
IN FOCUS

Bronzing vs Contouring: What's The Difference?

And which one is best for you?

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IN FOCUS | Bronzing vs Contouring: What's The Difference?
IN FOCUS

3 Volumising Hair Tricks From Jonathan Van Ness

The A-list hairstylist shares his top tips

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IN FOCUS | 3 Volumising Hair Tricks From Jonathan Van Ness
IN FOCUS

3 Steps To Dial Up Your Glow For Spring

You can thank us later

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IN FOCUS | 3 Steps To Dial Up Your Glow For Spring
IN FOCUS

What Is Skin Cycling And Should You Be Doing It?

All is revealed here...

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IN FOCUS | What Is Skin Cycling And Should You Be Doing It?
IN FOCUS

What is Skin Flooding And Should You Be Doing It?

We explore TikTok's newest skincare trend

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IN FOCUS | What is Skin Flooding And Should You Be Doing It?
IN FOCUS

What Is Hair Slugging?

Everyone’s doing it, but should you?

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IN FOCUS | What Is Hair Slugging?
IN FOCUS

The Stress-Relieving Traditional Chinese Medicine Technique That Works Instantly

Certified acupuncturist Joanna Ellner talks us through it

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IN FOCUS | The Stress-Relieving Traditional Chinese Medicine Technique That Works Instantly
IN FOCUS

How To Give Yourself A Gua Sha Facial At Home

We've answered the most common Gua Sha questions

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IN FOCUS | How To Give Yourself A Gua Sha Facial At Home
IN FOCUS

3 Reasons Why Your Scalp Might Feel Itchy

And the products that will help you treat it

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IN FOCUS | 3 Reasons Why Your Scalp Might Feel Itchy
IN FOCUS

How To Pick The Right Retinoid For You

The skinfluencer gives us the low down...

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IN FOCUS | How To Pick The Right Retinoid For You
IN FOCUS

How To Streamline Your Skincare Routine

Three steps all simple skincare routines need

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IN FOCUS | How To Streamline Your Skincare Routine
IN FOCUS

The Skin Detox Experts Approve Of

Here's a straightforward guide...

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IN FOCUS | The Skin Detox Experts Approve Of
IN FOCUS

Our 3 Minute Relaxing Ritual (You Can Do It Anywhere)

See in 2023 with a calmer approach

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IN FOCUS | Our 3 Minute Relaxing Ritual (You Can Do It Anywhere)
IN FOCUS

What's The Difference Between Rare Beauty’s New Highlighter and The Positive Light Luminizer?

If you’re not sure which one is right for you, read this…

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IN FOCUS | What's The Difference Between Rare Beauty’s New Highlighter and The Positive Light Luminizer?
IN FOCUS

Rosie Huntington-Whiteley's 60 Second Eye Look

The brand founder, model and mother reveals her tips

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IN FOCUS | Rosie Huntington-Whiteley's 60 Second Eye Look
IN FOCUS

6 Must-See Makeup Looks Going Viral On TikTok

These are game-changing...

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IN FOCUS | 6 Must-See Makeup Looks Going Viral On TikTok
IN FOCUS

Should You Be Sandwiching Your Retinol?

We delve into TikTok’s latest skincare trend

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IN FOCUS | Should You Be Sandwiching Your Retinol?
IN FOCUS

The Insider Trick For Removing Eye Makeup Fast

Gone in 60 seconds...

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IN FOCUS | The Insider Trick For Removing Eye Makeup Fast
IN FOCUS

Jamie Genevieve’s 5 Tips For Perfecting Your Base

Including the viral concealer trick...

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IN FOCUS | Jamie Genevieve’s 5 Tips For Perfecting Your Base
IN FOCUS

How To Make Your Makeup Last Longer

For a makeup look that lasts all day and all night

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IN FOCUS | How To Make Your Makeup Last Longer
IN FOCUS

Our Summer-to-Autumn Skincare Tips

5 steps to update your skincare this autumn

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IN FOCUS | Our Summer-to-Autumn Skincare Tips
IN FOCUS

Post-Summer Skin Rehab

How to soothe your skin after too much sun exposure

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IN FOCUS | Post-Summer Skin Rehab
IN FOCUS

The Skin-Clearing Benefits of Salicylic Acid

We look at the many pros of this powerful ingredient

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IN FOCUS | The Skin-Clearing Benefits of Salicylic Acid
IN FOCUS

Cream vs Powder Blusher: Which Is Best For You?

Our head of education settles the debate for us...

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IN FOCUS | Cream vs Powder Blusher: Which Is Best For You?
IN FOCUS

Why You Need Turmeric In Your Skincare Routine

Everything you need to know about this bright yellow ingredient

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IN FOCUS | Why You Need Turmeric In Your Skincare Routine
IN FOCUS

Everything you Need to Know about the Viral Slugging Skincare Trend

The lowdown on the K-Beauty skincare trend that took over TikTok

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IN FOCUS | Everything you Need to Know about the Viral Slugging Skincare Trend
IN FOCUS

How To Curate Your Fragrance Space

Need some help choosing your next scent? Here’s everything you need to consider…

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IN FOCUS | How To Curate Your Fragrance Space