Photography: Emma Palmer
Mascaras are a desert island staple for most, if not all, of us. When it comes to choosing one though, it’s fair to say we all want different things. From extra length for those with naturally short lashes, to more pronounced volume, definition, lift and curl. Here are five of our favourites that really deliver lash-transforming results…
For Lift Like No Other
The latest addition to the much-loved Pillow Talk family, this mascara is nothing short of incredible. Not only does the dual-sided wand (with two flat sides and two bristled sides) make coating each and every lash a breeze, it’s also tapered to follow the natural geometry of your eye for insane definition. “This mascara is my new go-to for a few reasons,” says makeup artist, Lisa Potter-Dixon. “I love that you can really get into the roots to stretch and lift the lashes upwards and outwards. The pigment is also really dark so gives a super black coating.”
For Seriously Impressive Length
This mascara caused quite a stir when it launched with us last month – even Rosie Huntington-Whiteley has dubbed it as her new favourite, but what’s so special about it? As the name suggests, it gives instant extension so if you’re looking for length, this is the one for you.
It’s a tubing mascara, so it uses film-forming technology to add lightweight fibres to each lash. “This is the perfect mascara for every occasion as you can wear it lightly for a natural day time look or build it up for a more dramatic evening look,” says Cher Webb. Still want to know more? Read our full review here.
For Maximum Volume
Consistently topping our bestsellers list, this iconic mascara is renowned for its buildable volume and clump-free formula that doesn’t smudge. The ribbed bristles and lightweight texture mean you can expect fuller and fanned-out lashes. If volume if your main goal, this mascara will certainly become your new staple. Oh and there’s also a mini version, which is perfect for stashing in your bag for nights away.
For Naturally Great Lashes
Packed with a powerful blend of peptides, mineral salts, seaweed extract and rosewater, this mascara helps to nourish your lashes over time, as well as other instant volume. “The wax-based formula glides on easily and is easy to layer,” says makeup artist, Nikita Baffour. “My tip for extra glam would be to let the first coat dry before applying a second.”
For True Definition
The poker straight, narrow brush offers unrivalled definition and the formula doesn’t clump or flake. This mascara is also great for those with smaller eyes or hooded lids as it’s not as chunky as some other wands. “When applying this, concentrate on the base of the lash root and then sweet outwards and upwards,” says Nick Lujan, Kevyn Aucoin’s Global Director of Artistry and Education. Nick also warns not to pump air into the mascara tube as this can dry out the product. Instead try twirling it around.